Standard 6, 10, 12, 15, 16, 24, 50 HP
Standard set up in a small building in Much Park Street, Coventry, and experimented with small numbers of every size of car. None survive. The company also made engines for other manufacturers.
Years
1903-05
Engine
S1, 2, 3, 4, 6 1009/1609/1766cc etc
Body Style
Production
Power: Weight
.
Dimensions
.

Standard 20HP, 30HP, 40HP, 70HP
In 1906, the company moved to larger premises in Cash’s Lane, and initially focused on 6-cylinder models. The oldest surviving car is the Roi de Belges 30HP in Coventry Transport Museum.
Years
1906-14
Engine
S6 5300/6200/11700cc
Body Style
Production
Power: Weight
.
Dimensions
.
Model shown is a 30HP cabriolet.
Standard 8, 11, 12, 15, 16HP
By 1911, Standard was again offering a full range of cars. The 8 was apparently good value, and popular.
Years
1906-11
Engine
S4 1087/1656/2368/2688/3531 cc
Body Style
Production
Power: Weight
.
Dimensions
.
Photographs are few but Alamy has one here

Standard 9.5 HP
Standard joined the vogue for volume-produced ‘light’ cars typified by the Morris and Singer 10 HP cars. So, an updated 4-cylinder model was introduced in 1912, with the company focusing on large-car reliability.
Years
1913-15; c. 1918 (“S”)
Engine
S4 1087cc
Body Style
Various 2-seater tourers
Production
1933; 198
Power: Weight
.
Dimensions
.
Model shown is Rhyl Tourer (1914)
Standard SLS 9.5 / 11 HP
An update on the Model S, arguably a stop-gap model (V1-V3) to take advantage of resurgent demand after WWI. The first Standard 8, low-slung with disc wheels was, tried in 1921, but under-developed, perhaps a victim of SLO success.
Years
1919-20 / 1922-26
Engine
S4 1087cc; 1307cc
Body Style
2-seater
Production
1750 / 1500
Power: Weight
.
Dimensions
.
Picture here on Standard Motor Club site.

Standard SLO 11 / 14 HP
Longer wheelbase to create 4-seaters for a core market; OHV engines. By 1924, market share was comparable to Austin, at more than 10,000 cars. Cars still named after British towns. Tourers were actually genuinely weatherproof.
Years
1921-28; 1927-30
Engine
S4 1009/1609/1766cc OHV(14)
Body Style
Saloons; tourers
Production
c. 30,000 (15k 14 HP)
Power: Weight
.
Dimensions
.
Model shown is 11/14 SLO4 Warwick Saloon (1923). Saloons were new!
Standard 18/36; 18/42
The first post-WWI six-cylinder offering using overhead valves like the S4 14, and with a lengthened frame, and servo brakes. Not ideal timing for the launch, and they were sold off in bulk after a reputation for poor relability set in.
Years
1926-29
Engine
S6 2230cc
Body Style
Saloons; tourers
Production
.
Power: Weight
.
Dimensions
.
.

Standard Nine / Big Nine
Quickly designed as a modernisation of the mass-produced 4-cylinder model, although Standard returned to sleeve valves. ‘Worm’ drive apparently inspired by French Mathis designs. Proven by endless drives around the Cotswolds!
Years
1928-31
Engine
S4 1287cc
Body Style
Saloons; Selby tourer.
Production
c. 10,000
Power: Weight
.
Dimensions
.
Model shown is (steel-bodied) Teignmouth. No grille shoulders from 1930.

Standard 15 / 16 / 20
More effective replacement for the 18/36 than the 18/42, and – like the 4-cylinder models, marked a return to sleeve valves. Twenty (from ’31) was longer, and available as a 7-seater or a landaulet, echoeing the Edwardian cars.
Years
1928-35
Engine
S6 1930cc (15); 2054cc (16); 2552/2663cc (20)
Body Style
Saloons; tourers
Production
.
Power: Weight
.
Dimensions
.
Model shown is a 16 from 1935

Standard Little Nine / Little 12 / Big 12
New baby of the range, augmented by a six-cylinder Little 12, and lengthened Big 12 only for 1933.
Years
1932-33
Engine
S4 1005cc (9); S6 1337cc (12); 1497cc (B12)
Body Style
Saloons and tourers.
Production
.
Power: Weight
.
Dimensions
.

Standard Nine / Ten / 12 / 16
A new range for ’34 with new frames and new engines. The ten had different. slightly streamlined styling, and was available as a sports saloon and coupe. The 12 was now 4-cylinder but still on a longer wheelbase.
Years
1934-36
Engine
S4 1052 (9); 1343cc (10); 1608cc (12); S6 2143/2663 (16)
Body Style
.
Production
.
Power: Weight
.
Dimensions
.
.

Standard Flying 12; 14
Another new range, this time with more streamlined bodies and backward-leaning grilles. The 12 was the first-launched of the new 4-cylinder models, using the same engine as the outgoing model. 14 from ’37.
Years
1936-40 (14 from 1937); 1945-48
Engine
S4 1608/1776cc
Body Style
1937 Light 12 Tourer shown. Waterfall grille from ’38
Production
9959/22,229 post-war
Power: Weight
.
Dimensions
.

Standard Flying 16, 20, V-Eight
The six-cylinder Flying Standards came in various wheelbases, and also reused the engines of the outgoing models. The V-VIII was an exciting answer to Ford (two 10HP blocks and common crankcase) – too exciting on this chassis…
Years
1936-40 (V8: 1936-37)
Engine
S6, V8
Body Style
Saloons; some V8 DHC
Production
N/A (c. 350 V8)
Power: Weight
.
Dimensions
.
V8 shown. Waterfall grille on V8 and from ’38.
Photo: Flickr

Standard Flying 9, 10
The smallest cars were replaced in 1937. IFS on the 10 from 1939.
Years
1937-40
Engine
S4 1131cc (9), 1267cc (10)
Body Style
.
Production
.
Power: Weight
.
Dimensions
.
Waterfall grille from ’38
Photo: Wikipedia

Standard Flying 8
A completely new baby Standard. Transverse-leaf IFS, live axle. Long-stroke engine to maximise 8HP capacity.
Years
1938-40, 1945-48
Engine
S4 1021cc/1009cc pw
Body Style
Saloon, tourer
Production
53,000 post-war
Power: Weight
.
Dimensions
.
No ‘ribbon’ around grille; bonnet louvres post-war

Standard Flying (Military)
.
Years
1940-41
Engine
S4 1021cc (8), 1131cc (9), 1267cc (10)
Body Style
Saloon, utility
Production
.
Power: Weight
.
Dimensions
.
Shown is Flying 12 utility (“tilly”).

Standard Beaverette
Lightly armoured car, based on commercial car chassis.
Years
1940-42
Engine
S4
Body Style
Armoured car
Production
c. 2800
Power: Weight
.
Dimensions
.
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